While pursuing business development, First Financial Holding Company implements its corporate social responsibilities based on the value of “what is obtained from the society is used in the interest of the society. In addition to participating in various charity events and donating to social welfare organizations, we have established a non-profit foundation to actively involve in different programs to provide cultural, educational and emotional support in an aim to build a better society.

First Bank founded the First Commercial Bank Foundation in 1999. The primary purposes of the Foundation are to improve quality of life for Taiwanese people and foster a harmonious society. By holding a series of activities, First Commercial Bank Foundation promotes educational and charitable programs with special focuses on supporting musical events, introducing the beautiful scenery in Taiwan, and upholding the mind of modern Taiwan.

In order to support minority groups, First Financial Holding holds the First Financial Group Charity Fair every two year. Since its inception, we have raised over NT$10 million in the fair.